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Marketing for Small Businesses and Startups.

Beware of Trademark “Help”

In the early stages of my product, I used Legal Zoom to help with both trademarks and patents.  Now I have a dedicated IP attorney. In a future post I will talk about the pros and cons of both.  But regardless of the method I chose, I always received what I consider 'spam' letters in [...]

By | 2018-01-11T22:37:08+00:00 January 11th, 2018|Intellectual Property (IP), Marketing|Comments Off on Beware of Trademark “Help”

How to bring a brand new product to market

New year...new direction on the blog. I'll keep some of the old posts up, but moving forward I will be dedicating this blog to my passion - bringing a product to market with a boot-strap mentality. Without some background on why I can or should talk about this, you should ask why I can write [...]

By | 2018-01-02T17:49:52+00:00 January 2nd, 2018|Intellectual Property (IP), Marketing, WooCommerce|Comments Off on How to bring a brand new product to market